I started Victoria Green because most beauty bags are created as an afterthought, are badly designed and poorly constructed. With the average contents of a beauty bag costing £539*, this felt wrong.
I wanted to start a brand that was a champion for the busy women I see all around me.
I am incredibly proud of the range we have built, focused on quality and practical features.
Helping you get organised, so you can get on with the important things in life, is at the heart of everything we do.
'I believe that organisation is good for the soul. You feel ready to take on life’s adventures when you’ve packed well and prepared in advance.'
How it all started...
The first to admit she is not the most naturally organised of people, and frequently travelling for work, Victoria was always the one having products confiscated at the airport, or on one memorable occasion, to be found running around New York at 8am on a freezing cold morning, trying to re-buy all her makeup she’d left at home just before an important meeting.
She started to develop better systems to keep her organised and was always on the lookout for products to help her travel better. She became renowned amongst her friends and family for her ingenious ways of storing and packing, and being a designer, kept a file with all her ideas, sketches and home-made solutions.
Looking around, she saw that most wash bags and makeup bags in the marketplace were not designed with care, and after talking to her friends, family and potential customers and realising they had the same issues when packing and travelling, set about designing her transformational beauty bags at the kitchen table in the evenings when her children were in bed. The idea took wings – she could use her 20 years’ experience in design to create an exceptional range of beauty bags to help women get organised.
Fast forward to today, and after a lot of hard work and late nights, Victoria has established the go-to brand for makeup storage in the UK. By combining practical, functional details with gorgeous materials, Victoria now continues to create each bag with busy women in mind, designed to accompany them on every journey they take.
A conversation that started with friends has grown into a conversation with women all over the UK, who have told Victoria and her team just how much they invest in luxury make-up and skincare. That’s why Victoria goes the extra mile to make sure her beauty bags provide protection and care for her customer’s cherished products.
'Hands down the best beauty bag designer in the industry' The Independent
'A brand that takes the effort out of organisation' British Beauty Blogger
'Her tardis-like wash bags transport more products than any other' Daily Mail Femail
* from Victoria Green Big Beauty Bag Survey